Transform your hair care routine with the L'Oréal Professionnel Série Expert Chroma Crème Purple Shampoo, a premium product designed to keep color-treated and highlighted hair looking vibrant and fresh.

Benefits:

• Neutralizes Brassiness: This purple shampoo is formulated with violet pigments that effectively neutralize yellow and orange undertones, maintaining a cool, true-to-tone color.
• Enhances Color Brightness: Helps to intensify the richness and brilliance of your color, ensuring your hair stays salon-fresh between appointments.
• Nourishes and Protects: Enriched with conditioning agents, it provides essential hydration to prevent dryness and brittleness, keeping your hair soft and manageable.

Features:

• Advanced Color-Correcting Technology: Targets unwanted brassy tones with its unique blend of purple pigments.
• Sulfate-Free Formula: Gentle on color-treated hair, minimizing the risk of stripping color and causing damage.
• Luxurious Texture: Creamy lather that cleanses thoroughly while pampering your hair with a smooth, silky feel.

How to Use:

1. Wet Hair Thoroughly: Start by rinsing your hair with warm water to prepare it for shampooing.
2. Apply Shampoo: Dispense a small amount of Chroma Crème Purple Shampoo into your palms and work it into a lather.
3. Massage Gently: Apply the shampoo evenly to your scalp and hair, massaging gently to ensure even distribution and coverage.
4. Leave In: Allow the shampoo to sit for 1-3 minutes, depending on the level of brassiness and desired intensity.
5. Rinse Thoroughly: Rinse your hair thoroughly with warm water until the product is completely removed.
6. Follow Up: For best results, use once or twice a week as needed and follow with a conditioner suitable for color-treated hair.

Elevate your hair care regimen with the L'Oréal Professionnel Série Expert Chroma Crème Purple Shampoo. Experience the perfect balance of color correction and nourishment, ensuring your hair looks stunning and vibrant every day.